Story of the Ozello Shrimper  E-mail
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Written by Richard Martin   
Wednesday, 12 November 2008 15:06
The Inventor of the Ozello Shrimper, Don Kelly
Don Kelly

The Ozello Shrimper was invented by Don Kelly, a.k.a. "Kelly" over 30 years ago in Ozello, Florida.

Oftentimes, while night fishing for snook, Don would see the bright orange reflection of shrimp eyes floating through the channels or along the many grass flats of Ozello. Don immediately recognized that these shrimp could be caught and eaten. Never one to pass up a free meal, Don decided to catch the shrimp for his dinner table. Initially, Don ventured out to catch shrimp much like everyone else. He grabbed a small dip net and tried to scoop them all up as fast as he could. With a sore back, few shrimp and a high shrimp mortality rate, Don knew there had to be an easier way of catching shrimp. An inventor at heart, Don turned his motivation for a cheap shrimp dinner into the original Ozello Shrimper.

Don set out to make a better dip net and extended the length to more than six feet in length. He also started dragging a bucket behind him to keep the shrimp alive. Still, he wasn't satisfied. A lot of the shrimp were jumping out of the dip net and the bucket. Plus, the net made a heck of a mess in the mud and tore up the grass flats. So, Don decided to develop a rigid metal cage with a "no-escape" chamber to prevent the shrimp from jumping out and he created a inward sloping lid for his bucket to keep his catch all the way home. The flats fared much better with such a nimble tool. It was a scalpel compared to a dip nets' broad sword.

chasing_leprechauns_thumb
Chasing Leprechauns (PDF)

Don's invention remained much the same until the early to mid 1990's when his longtime friend Bob Worthington began to bring coworkers from Honeywell out shrimping with him. Many of these friends were space engineers and scientists who worked to create space probes and rockets by day. By night they walked the flats of Tierra Verde together looking for equally strange lifeforms. Along with their friendship and adventures came new ideas and improvements to the trap.

The long pole of the trap became collapsible and more stable. The cage pivoted, gained corrosion resistant mountings and a closing trap door. A second support arm was added for additional stability. Improved lighting was created and longer lasting, lightweight batteries were procured with the help of electronics savvy engineers. Comfort was taken into account and all the equipment created ultimately became easier to use and much lighter to carry.

The Crew Returns on the Shoreline
Culling the Catch on Shore

As you can imagine, "sport shrimping" became much more popular. Originally there were only Don and his close friends out on the grass flats during shrimping season. The most headlights on the horizon you could count was a maximum of 10. Today, it is not uncommon to see 60 or more shrimpers' headlights on any given night. With this rise popularity came a bit of fame for Don and his invention. Florida Sportsman wrote an article about the Ozello Shrimper and then the Tampa Tribune began writing annual reviews of the shrimping season.

This was the heyday of shrimping. The number of shrimpers that came out through the seasons grew large enough to spur annual "Shrimping Festivals" on the shoreline of Tierra Verde, back when you were allowed to park in such spots. Each shrimper and his/her family would arrive with a few "select" bags of shrimp caught during the season as well as their favorite shrimp dish to share. The best recipe was voted on - Dr. Bill Martin's "Fort Desoto Salad" was a winner. Tents were erected along the side of the road and the Gulfport Fire Department, half of whose volunteer firemen were our shrimping partners, brought a fire truck for the kids. Aside from the shrimp, the event's highlight was Don Kelly's dog and leprechaun marionette shows for the children.

Creation of Ozello Shrimper Equipment

Don's original invention was essentially a metal net on the end of a long pole. Being a contractor by trade, Don used the materials at his disposal to create his invention. Plumbing conduit, hardware cloth, pipe fittings and expertise with a blowtorch and pliers created the first.

These initial designs served many of us well but as those in the contracting industry know, some materials just aren't suited to the job. Copper plumbing conduit had three drawbacks: it corroded in saltwater, was electrically conductive and was impossible to store in your car. Combine these with older lead acid batteries that sometimes shorted and you could have a jolting experience each time you put the trap into the water - a story told from experience. It also is fairly hard to explain to people at work why your hands were green for a third of the year. Don didn't mind because he was Irish but the rest of us had several long stories around the water cooler. After they saw you leaving for the beach with copper pipes hanging out your windows, they learned to not ask.

To get around these defects, we decided to wrap the poles in foam core. This gave a more comfortable grip out on the water, prevented unsightly green hands and electrical issues and had the extra bonus of protecting our car windows from the beatings they were taking by the poles rattling around at 55 MPH. This was the queen of upgrades for the Ozello Shrimper in the early 1990's. Aside from dry rot, we couldn't think of anything else that might improve the trap that wouldn't be cost prohibitive. This changed as the prices of technology dropped.

john
Our Late Friend John

Our battery technology was in serious need of an upgrade. Not only did we have to hold our traps with our right hands to prevent a possible heart attack as a result of inadvertent electrical discharge but the batteries had to be treated very carefully to prevent leaks, were heavy and lasted only a short while. They needed to be kept in a cheap, disposable sack or backpack because they leaked caustic battery acid all over the place. This forced us to transport them in the trunk of our car to prevent damage to the upholstery although even there they could each through your trunk. The average battery lasted about 2-3 hours at the maximum so we ended up carrying two or three at a time out onto the water, a pain in the back.

Bill Martin Circa 1994
Bill Martin Circa 1994
Our helmets were assembled using lamps that got extremely hot and used very fragile bulbs. Today's equipment lasts a long time in comparison. We had to change light bulbs frequently and they weren't as cheap or as plentiful as the ones we use today. If you ran out of bulbs then you just walked back to shore in the dark. Spare bulbs had to be purchased at specialty shops. We slowly incorporated better bulb assemblies, wiring and helmets into our setups. Now they look professionally manufactured and replacement bulbs can be purchased at the store!

The old shrimp bucket hasn't changed much over the years. The types of floats that people use have though. There were bragging rights for the person with the biggest float that could hold the most stuff out on the water. For a while there was a company that manufactured them called "Flats Caddy." Like it sounds, it was your personal golf caddy on the water and was as luxurious as a Cadillac. We used to carry coolers, a radio, a gig and several fishing poles out there at a time. This of course posed problems when the water got really low and this is probably the reason that they aren't used as much anymore.

As you can see, we didn't set out to create shrimping tackle, we just found ourselves doing it by accident. We also didn't set out to sell it but that too was just one of those things that happens when you have a good idea. Every time we went out for a night of shrimping, people would stop us and ask us where we got our trap and eventually, how we made it. Needless to say, those conversation got a little long and after explaining the process involved in making them, we usually ended up coming home with fewer traps than when we left Some adventurous people took our concept and went hope to build one themselves but their efforts usually resulted in something close to a mutant copy of ours. Most people never got the trap shaped correctly and those that did tried integrating some of the strangest ideas into them like glass tops or more rigid materials. They usually ended up coming back to us near the end of the season and admitting defeat.

The Whole Gang Before a Night Out
The Whole Gang Before a Night Out
After a while we began to anticipate that someone might want a trap and we kept a few extra in our cars "just in case." What originally started out being a "reserve" of one or two traps slowly turned into a seasonal stock in our garages that needed preparation months in advance. Phone calls started coming in and people literally just started dropping by our homes asking if they could buy the traps. We couldn't turn them away.

 

We quickly found that our trap wasn't the only or most popular item in our inventory. More often than naught, people also wanted to purchase all of the related equipment for shrimping with the traps rather than assembling the array themselves. People wanted one-stop-shopping. So, we did our best to oblige.

The production of the Ozello Shrimper equipment is still done by hand and by a single person throughout the entire year. Don Kelly, the inventor, makes them personally in his home through the fall and winter month in preparation for the spring season.

Birth of the Ozello Shrimper Web Site

Ozello Shrimpers First Web Site
Ozello Shrimpers First Web Site
In early 2007, in preparation for Florida's West coast shrimping season, Don was approached by This e-mail address is being protected from spambots. You need JavaScript enabled to view it , son of Bill Martin, one of the original "gang" from Honeywell. Seeing the amount of work and coordination that was needed for the annual endeavor, he asked Don if he would allow him to set up a web site to handle the purchases and distribute information about the Ozello Shrimper. Not knowing much about the inner workings of the internet or how it was possible that someone could pay for something online, he was a little apprehensive. After some convincing from Richard and long time friend Bob, Don agreed. Shortly thereafter, the Ozello Shrimper web site was born.

Originally a simple page with a small store that sold our famous Ozello Shrimper, the site become increasingly popular. With this interest in our invention and an ever expanding base of recreational shrimpers brought to the sport by stories of the joys of shrimping, our site grew to meet the demand placed on it.

The first addition to our site was our ever popular forum, a place where recreational shrimpers from the various regions of Florida met up to talk shrimping. The forum has been updated and lives today on our site. The next upgrade to the site was a more efficient shopping cart and a redesigned front page. The site was a hit and membership took off, reaching 210 registered members by the end of the 2008 West coast shrimping season.

Our Second Incarnation
Our Second Incarnation 2007 - 2008
During the same season, Ozello Shrimper was able to capitalize on its fantastic forum software and new web site by organizing a one of a kind event - an online shrimping tournament, the first in the State. Over a three month period, Ozello Shrimper received submissions from forum members in competition for an Ozello Shrimper. Laid out along a tape measure and photographed with a digital camera, the shrimper with the longest shrimp of the season received the title of 2008 Ozello Shrimper Online Shrimping Tournament Winner.

These upgrades and format served us fairly well until the summer of 2008 when the site reached peak traffic levels. According to basic information gathered from Quantcast, Google, Compete, and other popularity and traffic measuring sites, Ozello Shrimper became the #1 Recreational Shrimping web site in the country. While admittedly a niche market, this is still a title that surprised everyone.

The current incarnation of the site is an effort to maximize our reach and make our information more accessible. We have migrated to a Content Management System (CMS) to handle our popular articles and features. This new format also allows us to consolidate our shopping cart into the single interface and index our user forum more effectively. It will be up to the 2009 season to test the mettle of the new site.

Future Plans and Direction

Given the long and winding path that brought us here today, who knows what the future holds?

We plan on continuing to produce our shrimping equipment as long as Don Kelly wants and is able to do so. If and when Don says he is finished, we will no doubt need to either call it quits or explore other avenues but, for now, it is our hope that we will continue to offer our famous shrimping equipment for a good long while.

We also hope to continue improving on our shrimping reports system, incorporating Google Earth or Google Maps with a database. This hopefully will allow our members to actually quantify the numbers of shrimp being caught out there in order to find the best places and times to shrimp in advance. It makes it a lot more interesting when you can take the guess work out of it!

Given that the first shrimping tournament held in 2008 was a success, we plan on making it an annual event with some modifications to the rules to gain more participants and encourage further interaction from our members. Look forward to a more exciting tournament come 2009!

Now that we have migrated to a new web platform, we expect that we will find new and more interesting ways of providing you with interesting information in n easy to read and fun to digest format.

Here's to the future!
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Last Updated on Tuesday, 25 May 2010 16:12
 
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